Catarina Lobão

Design and develop intuitive, user-centric interfaces for both web and mobile applications, ensuring seamless user experiences and high levels of engagement. Collaborate with cross-functional teams to conceptualize, prototype, and implement visually appealing and functional designs that align with project goals and user needs. Utilize industry best practices and the latest design tools to create interfaces that are not only aesthetically pleasing but also highly effective and accessible.

• Develop brand's visual communication and create the visual identity for campaigns, from concept to materialization.
• Design for print and digital formats such as store communication, packaging design, outdoor advertising, lookbooks' editorial, web pages, newsletters, social media and paid media (static ads, carousel ads, Google Display ads) and presentations. Collaborate with marketing and other teams to ensure alignment with brand goals and objectives.
• Conduct research and stay up-to-date on industry trends to inform design decisions.
• Manage projects and meet deadlines while ensuring high-quality output.

FBAUP DESIGN INC. is a junior design company composed by design students who collaborate directly with a variety of clients. The work ranges from editorial design to branding design, web design and ux/ui design.

Produced editorial work for the university. Designed the annual catalog, a print and digital publication, that highlights press collections and events.

Provided support to ongoing projects in the studio, focused on branding and editorial, working for clients such as Herdade do Esporão, Mercado do Bolhão and Herdade da Malhadinha Nova.

Responsible for corporate’s internal communication, designed identities and infographics, presentations, newsletters and graphics for events and activities.

Design of the visual identity and website. Responsible for graphic communication and social media visual strategy.